THE PRODUCTION OF BRAZILIAN MELON AND ITS COMMERCIALIZATION IN HOME AND ABROAD MARKET

Abstract

When comparing the production costs of mango with its commercialization costs, it is possible to notice that in home market the commercialization segment accounts for 50.95% of the wholesale costs, staying the remaining 49.05% of he costs with the production segment. As regards the fruit marketed abroad, the difference favor of the commercialization segment is still more market. At the moment of the trade of wholesale mango 67.25% of the cost of the fruit is encompassed by the marketing segment, the remaining 37.75% of the total cost are linked to the production step in the field. The value linked to the fruit during commercialiation is linked mostly to the post-harvest operations.