New Relations Between Family Farmers and Consumers: Recent Perspectives in Brazil and in France

Abstract

In this article is discussed the emergence of new strategies and the recovery of old practices in regard to the commercialization of the agriculture and livestock production of family farmers, in addition to attempting to display the contribution of such practices for the development of rural territories. To do this analysis, we appealed to the bibliographic research, approaching contents regarding the notion of “short food supply chains” (SFSC), theoretical aspects and how it has been developed in France and in Brazil. In the same manner, the notion of development and territorial anchorage is referenced. As a result, the authors conclude that the concept presented by Decoox and Prévost (2010), to characterize the SFSC – direct sale performed from farmer to consumer and also by indirect sale, with the condition of having a single intermediate, must be observed with attention. A SFSC experience may actually be considered a territorial development strategy when based on the notion of territorial anchorage, according to that presented by Pecqueur (2006b), aspect not contemplated in the concept proposed by Decoox and Prévost (2010). Both Brazilian and French cases indicate the potential of the SFSC as proactive strategy for establishing a fair trade and relations of partnership between farmers and consumers, in addition to contribute for territorial development.